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If This Then That: Top 10 ifttt Recipes for Real Estate Agents
If This, Then That is a new company with a plethora of tools designed to automate, simplify, and organize your online world. They have broken down the code and APIs of online services including...
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Five Things Realtor.com Could Learn From Zillow (800 Lb Gorilla vs Elephant...
Zillow and Realtor.com are at the top of the list for the most popular real estate destinations online. While Realtor.com has been the leader for years, Zillow’s skyrocketing success has recently had...
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Five Things Zillow Could Learn From Realtor.com
I wrote a previous piece on the five things that Realtor.com could learn from Zillow including the newer, fast-paced marketing techniques that they have been using to catch up to Realtor.com in terms...
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RealtorDotCom and the Free Agent-Branded Mobile App: Flexing Strategic...
In case you haven’t read it yet, Realtor.com is planning to release a new version of its mobile app that is branded for the individual agent–and it’s going to be free. You can read Inman’s review of...
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First Look: RealtorDotCom App Solidifies Clients; One Link From a Category...
Realtor.com released their new agent-branded mobile real estate app on the Apple iPhone and iPad this week (Android can’t be far off). With their previous version of the mobile app already being the...
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Closing Time for Real Estate: An Online Collaboration For Navigating the Home...
I was recently introduced to the founders of Closing Time, a collaborative online service for real estate agents, lenders, and home buyers who are navigating the purchase process. The founders,...
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Realtor.com's New Digs: Getting Slim and Cozy
Realtor.com just went through a major design overhaul and I thought it would be interesting to see the reaction of the tech crowd. It looks to me like it’s a move in the direction of most of the larger...
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Rebogateway: Using Probability As A Strategy For Real Estate Listing Leads
I had a chance to review a new product recently that takes a more strategized approach to finding listing leads for real estate agents. Rebogateway (R.E.B.O. being an acronym for Real Estate Back...
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Walkscore’s New ChoiceMaps: A Deeper Measure of Walkable Neighborhood Amenities
Walk Score has always been at the forefront of delivering a digital representation of a neighborhood’s walkability to consumers. From a standardized scoring system to interactive maps showing...
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100 Smartphone Real Estate Videos in 100 Days: A Challenge
Online buyers want more video content, and video technology has become much simpler to use. I’m challenging myself, and anyone who’d like to join me, to create 100 neighborhood videos in 100 days. To...
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Realtor.com Renews Agreement With MSN – Is Media Partnership The Key To...
We just heard from the folks at Realtor.com that they’ve renewed their agreement with MSN to be the sole provider of real estate listings and content for the media portal. The agreement has been...
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Naming Your Start-Up/Technology Company – Does It Matter?
Creating a great name for your company can be difficult. For start-ups and technology companies in fast-changing environments, it can be hard to find a stable moniker that represents what your company...
View ArticleDay to Day Real Estate Pain Points: Identifying Problems Before Solutions
A few weeks back, Drew Meyers and I had discussed how many technology ventures are exciting and groundbreaking, but they don’t necessarily solve a specific problem that the average real estate...
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Real Estate Search: Why Agents Don’t Need To “Win”, Just Earn
Drew wrote a great piece earlier on the state of real estate search. I was at Inman Connect in New York last week as well, and it appears that not only did we share a few drinks, we also shared some...
View ArticleWhich Web Browsers Are You Using, And Which Ones Are Going Away?
This isn’t particularly an opinion piece, just personal experience looking for your insights. I use multiple web browsers simultaneously to stay logged into different user accounts on Google etc. for...
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Tile, inSite, and Potential Uses for Location/Separation Alarm Devices
I wrote a piece a while back about some new technology products coming out in the next year like Tile and Coin. The ability to pack more and more tech into tinier objects with data transmission...
View ArticleReal Estate CRMs and Lead Management: Where Is The Integration Automation?
I’ve been reviewing dozens of CRMs over the past year for projects within my own team as well as others’ businesses. The majority of these discussions include a fairly simple question: Will this CRM...
View ArticleMy Open House is Better Than Your Website: Getting Below The Surface in Real...
There was an interesting article this week on Inman News, which concluded that real estate agents are spending too much money trying to be found online. NAR’s 2014 Trends report was used as the basis...
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Disqus vs. Facebook Comments: Barriers, UX, and Stickiness–Which is Better?
As someone who spends far too much time commenting on others’ writing and discussing business online, I think I have a fairly good feel for user experience when it comes to online commenting systems....
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Price Per Square Foot in Real Estate: When Data Makes Us Less Informed
As professionals, we’re often as fascinated by real estate statistics as consumers are. Price per square foot is one of the metrics that is frequently quoted in attempting to value homes for sale, and...
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